Heyb Club was founded in 2020 by Florien Heyblom, better known as: Flo. The name Heyb Club is inspired by her surname: Heyblom which is abbreviated in Heyb. It has always been Flo’s dream to create and produce women beachwear and swimwear.

Heyb Club is the brand where you can find a complete product line for your getaways. We have a wide variety of garments. From bikinis and cover-ups for the beach, to loungewear for when you are traveling or relaxing with family and friends. The Heyb Club products are having an international allure which appeals to classy and fashionable customers.

Our limited-release collections will bring you a series of unique looks. We are proud to produce timeless pieces which you can wear during multiple seasons. Heyb is all about comfy fits, unique prints and high-quality fabrics. Once you have experienced to wear a Heyb Club product you don’t want to wear anything else.

The design, sampling and production of our products takes 6-8 months, from design to production. To ensure a high standard of quality, the team gives extra attention to the fitting and quality of the product line. Our pieces are as unique and stunning as the women who purchase and wear them. 

The #heybclub welcomes everyone – from our customers, to our models, photographers and followers – to join. The club is united by a love for fashion, having fun and above all: celebrate life. We love to see you wearing Heyb.